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BEGIN:VEVENT
DTSTART:20150618T130000Z
DTEND:20150618T150000Z
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SUMMARY:JAM Session 2015 - Maximizing Your Social Media Potential
DESCRIPTION:Maximizing Your Social Media Potential\n\npresented by Williams Advertising\n\n\n\n\n\n\n\nSarah Whitaker\, a recently-returned resident of Hopkinsville\, is the Director of Business Development for Williams Advertising.  In this role\, Sarah is responsible for growing the promotional products sales division as well as the marketing services Williams Advertising now offers.  Marketing strategy\, event management\, media relations\, web and social media management fall under Sarah's direction.  \n\n\n\nA Murray State University Marketing and M.B.A. graduate\, Sarah's experience includes managing social media for local\, small businesses as well as for a multi-million dollar global corporation.  Sarah will bring her expertise in coaching small business owners in their social media management to the Maximizing Your Social Media Potential JAM Session on June 18.  \n\n\n\nDuring this interactive JAM Session\, learn about: \n\n\n	The importance of social media to your business\n	Social\, local and review sites your company should consider when developing your social media strategy\, including: \n\n\n            * An overview of top social sites\n\n             * Claiming local listings\n\n             * Web word-of-mouth marketing with customer\n\n               reviews\n\n             * How each channel can boost your SEO efforts\n\n\n	The differences in strategy that should be considered for a B2B versus B2C company or relationship versus convenience services companies.  \n	Crisis management and dealing with negativity online. \n	Tools to help you manage your social media marketing strategy.
X-ALT-DESC;FMTTYPE=text/html:<p><br />\n<font><span style="font-size:\;"><font face="Arial\,sans-serif" size="2"><span lang="en-US" style="font-size:10.5pt\;"><span style="font-size:20px\;"><strong>Maximizing Your Social Media Potential</strong><br />\npresented by Williams Advertising<br />\n<br />\n<a href="http://williamsadco.com"><img alt="Williams Advertising" height="160" src="http://cloud.chambermaster.com/userfiles/UserFiles/chambers/1358/Image/Penny_Fletcher_2/williamsadvertising1.jpg" style="width: 160px\; height: 160px\;" width="160" /></a></span></span></font></span></font><br />\n<br />\n<span style="font-size:16px\;"><span style="font-family:arial\;">Sarah Whitaker\, a recently-returned resident of Hopkinsville\, is the Director of Business Development for Williams Advertising. &nbsp\;In this role\, Sarah is responsible for growing the promotional products sales division as well as the marketing services Williams Advertising now offers. &nbsp\;Marketing strategy\, event management\, media relations\, web and social media management fall under Sarah&#39\;s direction. &nbsp\;</span></span><br />\n<br />\n<span style="font-size:16px\;"><span style="font-family:arial\;">A Murray State University Marketing and M.B.A. graduate\, Sarah&#39\;s experience includes managing social media for local\, small businesses as well as for a multi-million dollar global corporation. &nbsp\;Sarah will bring her expertise in coaching small business owners in their social media management to the Maximizing Your Social Media Potential JAM Session on June 18.</span></span> &nbsp\;<br />\n<br />\n<span style="font-size:16px\;"><span style="font-family:arial\;"><u><em><strong>During this interactive JAM Session\, learn about:&nbsp\;</strong></em></u></span></span></p>\n\n<ul>\n	<li><span style="font-size:16px\;">The importance of social media to your business</span></li>\n	<li><span style="font-size:16px\;"><span style="font-family:arial\;">Social\, local and review sites your company should consider when developing your social media strategy\, including:&nbsp\;</span></span></li>\n</ul>\n\n<p><span style="font-size:16px\;"><span style="font-family:arial\;">&nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\;&nbsp\;<span style="font-size:14px\;">* An overview of top social sites<br />\n&nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\;* Claiming local listings<br />\n&nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\;* Web word-of-mouth marketing with customer<br />\n&nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\;reviews<br />\n&nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\; &nbsp\;* How each channel can boost your SEO efforts</span></span></span></p>\n\n<ul>\n	<li><span style="font-size:16px\;">The differences in strategy that should be considered for a B2B versus B2C company or relationship versus convenience services companies.</span> &nbsp\;</li>\n	<li><span style="font-size:16px\;"><span style="font-family:arial\;">Crisis management and dealing with negativity online.&nbsp\;</span></span></li>\n	<li><span style="font-size:16px\;"><span style="font-family:arial\;">Tools to help you manage your social media marketing strategy. &nbsp\;</span></span></li>\n</ul>\n
LOCATION:Hampton Inn and Suites 210 Richard Mills Drive Hopkinsville\, KY 42240
UID:e.1358.2031
SEQUENCE:3
DTSTAMP:20261103T134611Z
URL:https://business.christiancountychamber.com/events/details/jam-session-2015-maximizing-your-social-media-potential-06-18-2015-2031
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